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random[a..z]zxk Send In Your Questions For Ask A VC With Menlo Ventures Mark Siege
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Tdfh Insticator raises $5.2M to help publishers make their stories more interactive
Nick JohnsonContributorNick Johnson is head of platform for Applico.With a nearly $18 billion valuation, Snapchat has decided it s time to make money. The stanley cup company recently launched a massive expansion of its advertising, including in-stream ads that now play in its Stories feature, as well as an API that will make it much easier for advertisers to buy ads.Given Snapchat s aspirations of going public, turning on the money spigot is a necessity. But for a company that prides itself on constantly innovating, Snapchat s monetization plans are surprisingly unimaginative.Monetizing via ads聽comes with a serious downside: There s a strong negative network effect between stanley cup advertisers and Snapchat s users. The more ads that Snapchat pushes t stanley cup o its users, the less value those users are likely to get out of the platform. Most users find ads to be an annoyance and little else聽 especially on mobile, where ads take up so much of the screen.Many would argue that Snapchat has no choice. Other soc Xmnj China s Google, Baidu, Raises $1.5B In Bond Sale To Pay Down Debt And Fund M amp;A
Adyen processed $2.2 billion in mobile transactions last year, out of a total of more than $14 billion covering mobile, online and POS transactions .The company data for the past year shows smartphones holding on to their lead over tablets for mobile payment share, after they took over last June. The smartphone payments figure 20.1 stanley tumblers % for this March is more than 66% higher than Ma stanley kaufen rch 2013, according to Adyen.Continued global growth in smartphone ownership is likely helping to drive transaction volume on phones vs tablets. But tablet users聽tend to spend more per transaction than smartphone users, according to the data.Overall mobile payments volume continued to track upwards during the quarter.聽Adyen said聽70% of its聽merchants worldwide are seeing payments traffic originating from the mobile web.Breaking out mobile web transactions specifically, smartphones lead with a nearly 54% share +2.9% over the last quarter , followed by tablets on 46% stanley cup price -2.9% . The iPhone continues to lea
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